Page 18 - Australian Pork Newspaper

Outdoor Piggery Manager
WESTPORK is Western Australia’s largest pork producer, with over 150 employees spread across 13 sites.
Due to the retirement of one of the company’s farm managers, an exciting opportunity has arisen for
an experienced candidate to manage Westpork’s outdoor facility at Mt Barker, WA.
Westpork is currently seeking a self-motivated candidate to join our management team.
The successful candidate will be a reliable, enthusiastic individual with strong written and verbal communication skills.
This hands-on role will see you taking ownership and accountability for the day-to-day running of the piggery and management of an experienced team.
To be successful in this role, the candidate will need to have:
• A sound knowledge of livestock breeding and production;
• Be able to meet and exceed company production targets and KPIs;
• Have exceptional stockperson skills and the ability to apply the highest animal welfare standards expected by the business;
• Demonstrate the ability to work in a team-based environment and manage and direct staff accordingly;
• The ability to be proactive and hard-working and to develop a strong team around them; and
• The ability to apply mandatory OHS and QA standards required by the business.
Expressions of interest should be emailed, with attached CV to: Richard Evison at jobs@westpork.com.au
Figure 1
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Page 18 – Australian Pork Newspaper, October 2019
www.porknews.com.au
Figure 2: International pig price comparison.
Can we think like a predator?
THERE’S no two ways about it, African swine fever is scary as hell.
In an effort to keep ASF out of Australia, most producers have tightened their own biosecurity, in- dustry is working to iden- tify and fill any gaps in communication between federal and state juris- dictions, there are mul- tiple ‘what-if’ scenarios to manage any possible incursion and additional legal and monitoring ac- tivities are now at postal and tourist points of entry.
All these defensive measures are necessary.
All parties are working towards further strength-
er international markets, creating opportunities for new ‘predators’.
Clearly, Australian costs of production and process- ing mean we will need to find premium niches for the short term.
In order to understand what opportunities may exist, Peter Smith (Mar- keting Development Man- ager, APL) and Andrew Robertson (Policy Man- ager – Trade and Work- force, APL) commis- sioned a study looking for additional market oppor- tunities in existing mar- kets (Singapore and Hong Kong), markets where Australian meat is already valued (Japan and South Korea) and new emerging markets (Philippines and Vietnam) on the basis that ASF would spread.
The research, which commenced in July 2019, was reported to exporters via a webinar on Septem- ber 9, 2019.
We have asked exporters to review and ask ques- tions of the research over the next three weeks.
We will then have an international meeting to decide where the most at- tractive opportunities are in late October.
Obviously, we only want to attack where the com- mercial professionals see opportunities.
We have set a goal – to grow export volumes sold at a premium to the Aus- tralian wholesale market (above $4.40/kg) – in or- der to monitor progress.
We will update industry in November and again in February next year.
If you would like to know more about the ex- port market research or participate in the next workshop, please contact peter.smith@australian pork.com.au or andrew. robertson@australian pork.com.au
A recording of the initial webinar is also available.
Marketing Matters
by PETER HAYDON General Manager Marketing
ening our defences, yet in reality, this is prey-type thinking because our pri- mary focus is ‘how do we keep ourselves safe from attack?’
However, despite the
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risk and continued man- agement of this, ASF also presents opportunities.
And to take advantage of these we need predato- ry-type thinking.
We need a shift from defensiveness to asking what we can take from this situation that benefits both Australian producers and new potential custom- ers overseas.
Chinese production is outlined in Figure 1, an extract published by Ra- bobank.
While the obvious op- portunity is millions of tonnes of missing pork in China, Australia does not currently have export protocols and the politi- cal trade environment can diplomatically be de- scribed as volatile.
So, while the APL Board agreed recently to allocate more funds to accelerate access to China (should an opportunity arise that requires prompt action), legal exports to China are not within our control.
However, if you look at the pig prices in China, it appears those who do have access may pivot vol- ume towards China where the highest value is.
This scale of short sup- ply in China is probably not recoverable in the next year or two.
The latest estimates are China may have a 25 mil- lion tonne shortage, with only eight million tonnes traded globally last year.
If volume moves into China, it must, by defini- tion, be moved out of oth-
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