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Pork podcast examines the future of food
AUSTRALIAN Pork MelissaClark-Reynolds. cultural categories into which talks with some
Limited’s podcast series ‘Next on the Menu’ has continued to explore the innovations that will challenge the world of food in the future by tap- ping into the knowledge of a range of leading thinkers from across ag- riculture and the supply chain.
Listeners have also en- joyed the insights pro- vided by the podcast’s co- hosts APL chair Andrew ‘Billy’ Baxter and APL general manager of busi- ness and innovation Mitch Edwards, both of whom bring their own valuable experiences to the discus- sion.
market leaders.
His achievements in-
of Australia’s best chefs, butchers and pork pro- ducers.
The latest episode fea- tures American author and filmmaker Diana Rodgers, who draws on her professional back- ground as a nutritionist to argue the environmental, dietary and ethical merits of meat consumption.
Mr Baxter is one of Aus- tralia’s most trusted busi- ness, marketing and com- munications advisors.
clude leveraging US McDonalds to use Aus- tralian beef in their ‘all American hamburgers’ and turning Australia into a pork-loving nation by playing a prominent role in the ‘Get Some Pork on Your Fork’ campaign.
While the first season wrapped up in mid- September, episodes are available online and fea- ture interviews with eight pork industry identities, including chefs Louis Ti- karam, Matt Stone, Dave Pynt and Annie Smithers, as well as producer Judy Croagh from Western Plains Pork.
Her book Sacred Cow: The Case for Better Meat has enjoyed such a strong response that a com- panion film is about to be released.
An important PorkStar initiative – which has ena- bled ongoing engagement with the foodservice in- dustry despite COVID-19 challenges – has been its own podcast ‘The Crack- ling’.
All episodes of The Crackling and Next on the Menu are available on a range of platforms, including iTunes and Spo- tify.
Next on the Menu has earned a strong following since launching in Sep- tember on the back of an impressive line-up of guests, including re- nowned chef Nino Zoc- cali, Stephen Nankervis from Fairtrade Australia, Adelaide butcher Luke Leyson and New Zea- land agricultural futurist
Mr Edwards boasts more than 30 years ex- perience marketing Aus- tralia’s major proteins in- ternationally and domesti- cally, with a track record of executing successful marketing strategies and turning struggling agri-
Hosted by Anthony Huckstep, The Crackling is a food-focused podcast,
American nutritionist and author Diana Rodgers features in the latest episode of Australian Pork Limited’s ‘Next on the Menu’ podcast.
He has worked with many of Australia’s largest companies, brands and government bodies, as chief executive officer of two of the country’s biggest communications agencies – Publicis and Ogilvy – and currently as a senior advisor at both KPMG and BGH Capital, as well as the Adjunct Professor of Marketing at the University of Sydney.
Currently, Mitch over- sees Business and Inno- vation and coaches Mar- keting Communications for Australian Pork Lim- ited, and is the face of the prestigious PorkStar chef influencer program.
The new season of The Crackling will include interviews with chefs Paul Carmichael, Lennox Hastie, Claire Van Vuuren and Melissa Palinkas, as well as producers Frank Vigliante and Luke Tathra.
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On track for above- average winter crop
* from P10
“Despite supply re- newal in Australia, we expect domestic prices to be supported by both global prices – which we expect to be near to 40 percent higher than the last time Australia had an above-average harvest – and by an Australian dollar that is lower than 2016/17,” Dr Ka- lisch Gordon said.
keeping local prices at a broad discount to wheat in 2021. Canola and pulses
“This will keep prices in line with the five-year average and off the lows of 2016/17.”
EU import demand for canola will ap- proach record vol- umes this year due to a significantly below- average European rapeseed (canola) harvest for the second year running – with Australia ‘in the box seat’ to provide non- genetically modified canola, the European preference, to that market.
Based on the out- look, with barley rep- resenting close to 23 percent of this year’s winter crop harvest, 2020/21 is expected to be the second-highest barley crop on record (albeit still 19 percent behind 2016/17).
“We also expect Australian geneti- cally modified canola prices to remain sup- ported in 2020/21, based on higher year- on-year pricing in the global edible oil com- plex more broadly, and potential Chinese de- mand for GM canola,” Dr Kalisch Gordon said.
Export opportunities for Australian barley are also very different to 2016/17, with Chi- na’s introduction of tariffs on Australian barley effectively ruling out significant volumes being sold to that market in the near term.
Cash or carry
“Instead sales to feed-grain markets – such as Saudi Arabia, Japan and Thailand – will dominate Aus- tralian barley exports this year,” Dr Kalisch Gordon said.
According to the out- look, after successive years of drought, the generation of cashflow would be critical for many Australian grain farmers this season.
“This will mean pricing that is compet- itive relative to other origins of feed grain and at a discount to corn.
“However, along- side this there is also increased on-farm storage capacity among growers, as well as the recent memory of high grain pricing due to drought while interest rates are at record lows,” Dr Kalisch Gordon said.
“These exports will also not replace the volumes that would have gone to China.”
“With this in mind, we expect a large number of farmers will choose to carry grain, especially barley, into 2021.”
As such, domestic barley stocks will grow this year,
Despite an increased Australian canola har- vest, Australian canola prices are expected to remain supported in 2020/21.
Australian Pork Newspaper, November 2020 – Page 11

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